Reseller
Your catalog. Our operations.
One exclusive partner that lists, prices, advertises, ships, and supports your catalog across 14+ marketplaces.
For suppliers
Grow your brand on every marketplace, with one partner
One accountable team sells, advertises, ships, and supports your products across 14+ marketplaces, so you can focus on building great product.
Two ways Bison delivers.
Both models provide you a single platform and a team of experts for big & bulky goods. Always reliable, always charging into the storm.
Managed seller services
You own the account. We run it.
Keep your seller accounts and your retail prices. Our team runs them day to day as an extension of yours.
Why suppliers partner with us
Everything it takes to grow your brand, under one roof
One team owns pricing, content, advertising, fulfillment, support, and compliance, and answers for the results.
Access multiple marketplaces
Launch through one trusted partner and go live on Amazon, Walmart, Target, Lowe's, and more in a matter of weeks, not quarters. Instant access to channels you don't have relationships with.
Competitive shipping rates
An extensive network of ground and LTL carriers lets us price your products more competitively in the market, turning shipping from a cost burden into a competitive sales advantage.
Pricing automation
Our pricing engine models demand and competition on every SKU to win the Buy Box at the most optimized selling price, no manual repricing and no race to the bottom.
Content optimization
Titles, images, and detail pages built to convert and protect your brand, optimized across every marketplace so each listing earns the click and the buy.
Advertising automation
Campaigns automated and tuned across every channel, so ad spend compounds into profitable sales instead of leaking budget on SKUs that don't move.
Automated returns
We handle every return through our network of recommerce and reverse logistics partners, so your customers get a professional, seamless experience from request to resolution, and product gets a second life instead of a write-off.
Customer service
A scalable, AI-enabled support team resolves customer tickets seven days a week, with dedicated staff and automated workflows. Fast response times, consistent service, and a compliance-first approach on every channel, so support never becomes the reason a sale slips.
A single point of contact
One dedicated team owns pricing, content, advertising, fulfillment logistics, customer support, and compliance. One team to call, one team that answers for results.
Deep category expertise
Market insight, operational expertise, and technology built specifically to maximize sales in the categories we sell. We know what works, why it works, and how to make it work for you.
Extensive technology
Automated pricing and advertising, content optimization, AI image generation, API and EDI integration, integrated logistics and publishing, automated compliance, a supplier portal showing your live sales, inventory and customer feedback, and a software team building new value every week.
Brand protection
We follow every marketplace's listing and selling policies so your listings stay active, enforce MAP to defend your pricing, and keep your presentation consistent on every channel, with professional fulfillment and customer support that keep your brand healthy everywhere it sells.
Flexible partnership models
Reseller, direct channel, private label, or managed seller. We match how we work together to exactly how you want to sell.
- 700+
- Warehouse network
- 500K+
- Orders shipped a year
- 14+
- Marketplace channels
- 350+
- Brands we grow
Trusted by leading brands
Your point of contact
One dedicated supplier manager, accountable for your brand
Own pricing and the buy box
Daily pricing oversight and a dynamic engine that defends your buy box and margin across every channel.
Optimize content and advertising
Listing content, attributes, and imagery kept marketplace-ready, with sponsored campaigns run to grow visibility and volume.
Coordinate fulfillment and freight
Order routing, inventory sync, and big-and-bulky LTL handled end to end from your warehouses to the customer's door.
Protect your brand and channel control
Consistent presentation, MAP and policy enforcement, and a single front door to every marketplace so your brand stays intact.
Report on growth
Structured reviews of sales, returns, and SLAs against your goals, with clear next steps you can hold us to.
How it works
From first call to compounding growth
Discovery
We assess your catalog, channels, and goals, and tell you honestly where the opportunity is.
Onboarding
White-glove setup: brand registry, listings, content, and logistics, with zero overhead for your team.
Launch
We go live, ramp advertising, and stabilize performance across every channel.
Growth
Dedicated account ownership, regular reviews, and a roadmap that compounds results quarter over quarter.
Ready to grow your brand on every marketplace?
Tell us about your catalog and your goals. We will tell you, honestly, where the opportunity is.